Rachel Lobdell

I am a media executive who specializes in creating and leading audience-driven editorial strategies. I love to run toward tricky problems, build teams, and launch products and projects that serve audiences with stellar journalism. I believe everything is figure-out-able.

I have previously worked as the transformation chief at Gannett, the editorial director at FORTUNE, the managing editor at VICE, a strategist at the Wall Street Journal, and at Fusion, the Sun Sentinel, the Los Angeles Times, and the Huntsville Times.

I frequently speak and write on the state of journalism, leadership, and newsroom culture. I was a member of the 2023 Online News Association Executive Women Leaders Salon and 2016 ONA-Poynter Leadership Academy for Women in Digital Media class.

I block out time on Fridays to mentor women and people of color in journalism. Want more? Check out my coaching packages.

I read a lot of books.

Get in touch at rachel.b.lobdell@gmail.com or on Twitter. I'm available for consulting, speaking, writing, or leading trainings.